Sheri Bachstein

At the annual Adobe Summit, IBM announced a significant expansion to their partnership with Adobe, around the use of artificial intelligence-powered weather data from The Weather Company, an IBM Business, on the Adobe Experience Platform. Adobe plans to also leverage Weather Channel data as part of its Digital Economy Index, exploring how weather patterns affect […]

IBM Watson Advertising announced the availability of data from The Weather Company, an IBM Business, on AWS Data Exchange, an Amazon Web Services (AWS) platform. Providing data from the world’s most accurate weather forecaster1, IBM Watson Advertising’s Weather Analytics harnesses the relationship between weather and consumer behaviour using artificial intelligence to extract deep insights to […]