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As we’ve entered a brand-new decade of influencer marketing, things are changing. And rather swiftly at that. With 63% of marketers intending to increase their influencer marketing budget within the next 12 months, there is more evidence to showcase just how impactful influencer campaigns really are. But because of this, brands are beginning to question exactly where they […]

You will end up spending a handsome amount on content marketing since it is so effective. Just how effective your content marketing is and what returns you get on your investment should be measurable This brief guide should be able to help you to measure your ROI on content marketing. Content marketing Content is king […]