![Company Close-Up: Tealium - Marketer’s Secret Weapon](https://martechvibe.com/wp-content/uploads/2021/07/Company-Close-Up-Tealium-Marketers-Secret-Weapon.jpg)
Martech
Company Close-Up: Tealium - Marketer’s Secret Weapon
In a competitive, on-demand world, customer expectations push brands to work harder and smarter with their data. Meanwhile, COVID-19 forced a broad shift to digital channels at the same time as marketers faced third-party cookie loss and increasing data privacy regulation — a perfect storm of issues that proved a first-party data strategy is the […]