Technostacks is a web and mobile application development company has launched MENA’s local courier, shipment, & taxi booking app to enable consumers and businesses to locally transport packages in the MENA region. The clubbed on-demand transportation application with courier services, shipment, and taxi booking functionalities is in the local language to facilitate users to handle […]
Google has announced the launch of the latest Plus Codes feature on Google Maps in 18 countries across MENA including Saudi Arabia, the UAE, Kuwait, Egypt Morocco, Algeria and more. Plus Codes are free, open-sourced, digital addresses that provide simple and accurate addresses for any place on Earth, including for places that don’t have accurate […]
DHL Express MENA recently launched a direct flight from Bahrain to Istanbul, following a lease agreement with Texel Air whereby DHL has contracted the cargo operator’s Boeing 737-800BCF aircraft for this route. This move supports DHL’s Middle East network optimisation strategy, increasing air efficiencies and enhancing transit times. The new Bahrain-Istanbul-Bahrain flight will be operated […]
Admix, the hypergrowth technology company guiding brands into gaming and the metaverse has joined forces with JGroup, the Dubai-based media powerhouse of subsidiaries across the Middle East, Europe, Asia, to bring In-Play advertising to the group’s clients. JGroup will now make Admix’s In-Play ad placements part of the media mix they offer for DOOH brand […]
DViO Digital, a global creative-tech and digital-first marketing agency, has been appointed as the social and digital media marketing agency for Fast Company Middle East. One of the fastest-growing digital agencies of 2022, DViO Digital will be leveraging its digital and social media expertise to strategise the launch of Fast Company in the Middle East […]
Snapchatters in MENA are adopting new behaviours that are changing the world. For example, users are twice more likely than non-Snapchatters to say they use AR to try-on products. Is the Snapchat Generation building the future of retail? Snap’s bringing AR to the population along with immersive video and gamification, and brands are hungry to […]
Despite online shoppers’ desire for convenience, they are less likely to share data to improve customer experiences. Is it possible for them to have it both ways? Personalisation and privacy are frequently discussed as though they are mutually incompatible. They don’t have to be in a world without cookies. Personalisation and privacy are driving a […]
While the conversation about data-driven decisions is hotter than ever in the marketing world, fundamental challenges such as siloed data present a real operational problem. Maha Alaoui, Manager – Solution Engineering – Middle East & North Africa (MENA) at Salesforce speaks about the steps companies need to take to build a single system of record. […]
Dubai CommerCity, has teamed up with eCommerce strategy consultant, Techies Infotech. By developing customised eCommerce strategies tailored to the Middle East and North Africa region (MENA), the partnership aims to spur growth for local and international brands in the region. With the platform provided by Techies Infotech, eCommerce ecosystem leaders can connect, co-create, co-market, co-sell, […]
Argaam Investment Company, the owner of Argaam Portal, signed an exclusive advertising agency agreement with information technology service provider Speakol. Under the agreement, Speakol will serve as the advertising agent of Argaam’s platforms inside and outside the Kingdom of Saudi Arabia. Argaam is Saudi Arabia’s go-to-portal for financial data and economic analysis. It provides investors, […]
