Meltwater

Unlike traditional GenAI tools, Mira uses intelligent AI agents to simplify complex, multi-step processes, reducing time spent on routine work.

This new integration unlocks the power of Meltwater’s social intelligence for customer service, processing more than 3 billion social engagements each day.

Out of the top ten most downloaded mobile apps in Singapore, social media platforms accounted for six spots.

We spoke to five industry experts about prioritising elements of the Martech stack to deal with the changing martech dynamics Re-prioritise for a digital-first environment Karan Patel, Head of Marketing & Commercial – Etisalat Information Services. It’s imperative to understand brands’ business objectives, their challenges, and their plans to mitigate them. They must also revisit […]

Lays Bammesberger, Senior Account Executive, Meltwater, South Africa and Nomsa Makgabenyana, CEO and Founder of Seriti Insights participated in a panel discussion about maximising ROI with the right marketing stack at Vibe Market Fest’s South Africa edition. Consider the fate of the brand Blackberry. It didn’t listen to its customers requesting a phone without keyboards […]

It was 2008, and Ryan Holmes was engrossed in work at his digital services agency, Invoke Media when it suddenly hit him: social media would be a gamechanger and rule the marketing industry someday. So he dived into market research to find out if there was a tool available to manage multiple social media networks. […]