Martech
Augmenting the Values of Luxury Retail
With scale and credibility sorted, luxury brands are in a unique position to experiment by exploring the versatile possibilities of AR.
With scale and credibility sorted, luxury brands are in a unique position to experiment by exploring the versatile possibilities of AR.
With the imminent rollout of livestream shopping across several platforms and brands, the luxury fashion market could be on the brink of transformation. While the boom in eCommerce has been a saviour for many retailers in a highly challenging year, its limitations may ultimately restrain growth. Unable to replicate human connectivity, interaction, and sense of […]