LinkedIn

Experience management consultancy New Metrics recently announced their formal partnership with professional networking giant LinkedIn for end-to-end employee experience offering. The Dubai-based company specialises in people-centric digital transformations: looking to blend the latest in technology with human nature to help clients provide quality experiences for employees and customers alike.  Mapping the employee journey forms a core part […]

His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, launched the ‘National Program for Coders’ a major new initiative to foster the growth of the digital economy. The landmark Program will introduce a series of initiatives to develop talent, expertise and innovation in the […]

From basic experiences like in-store interactions and fair pricing to a world of predictive intelligence, customer experience has come a long way We may have a new normal, but one universal element that ties all businesses together across sectors is offering a better customer experience (CX). As it has always been, customers appreciate great products […]

Professional Networking Platform LinkedIn has introduced event ads and the ability to “boost” organic posts from within the brand’s page. In addition to these advertising products, they also announced custom streaming integration and mobile page analytics. Brands can now extend the reach of posts directly from their LinkedIn page. This feature, called “Boost,” creates a […]

Piano, an analytics, personalisation and subscription platform, has raised $88 million in funding. The round was led by existing investors Updata Partners and with supporting investments from Rittenhouse Ventures and LinkedIn. The company’s previous funding round, which preceded its acquisition of Norway-based data management platform Cxense, was a $22 million Series B in January 2019 […]

LinkedIn analysed a randomised sample of three million LinkedIn members from across the world, in order to determine how their LinkedIn connections and activity have facilitated job transitions and developments. LinkedIn’s research focused on the relationship between people’s LinkedIn connection graph and career mobility – i.e. how quickly somebody moves into their next job.  Factoring […]

LinkedIn continues to see record engagement, with overall sessions up 29 per cent, according to the latest performance update from parent company Microsoft. LinkedIn’s also seeing steady growth in ad sales, in line with usage trends. With Microsoft taking over LinkedIn back in 2016, we lost the more in-depth usage and performance data on LinkedIn […]

LinkedIn announced that it is about to launch its new knowledge hub, called the ‘LinkedIn Learning Hub’ to offer a more comprehensive overview of potential career progression and training opportunities. This is valid for individuals as well as businesses. It is currently in beta testing but will incorporate LinkedIn’s full data projection and learning capacity […]

Here are our Top 10 social media news stories that you don’t want to miss this week. Social audio could be the next big frontier: Many apps are experimenting with live audio setups right now. Twitter’s live audio chat feature, Spaces, which had beta launched for IOS in December 2020, was made available for Android. […]

LinkedIn has launched a handy new overview of its various advertising options, which includes image size info, call-to-action options, technical requirements, and more, for each ad type, helping to outline how to maximise your on-platform campaigns. As explained by LinkedIn: “Our new LinkedIn Ads Guide is a one-stop resource for LinkedIn ad specs, formatting recommendations, […]