The Jivox ROISimulator uses performance data from over 10,000 live DCO campaigns spread across 500 brands to predict performance with returns, and compares them to our aggregated campaign benchmarks. Jivox, a personalised dynamic creative technologyprovider, announced the availability of ROISimulator, a predictive model for DCO returns that gives global brands a glimpse of the ROI […]
Jivox, a provider of digital marketing technology, launched an updated Personalised Commerce Marketing offering. Designed specifically for digital commerce marketers in verticals, such as retail, banking, and insurance, selling directly to consumers, this Jivox offering enables them to recommend relevant products personalised to individual consumers in real-time with five key capabilities: Jivox dynamic product ads […]
Jivox announced the availability of a significant update to its Personalised Digital Marketing platform, Jivox IQ, designed to meet brands’ great demand for optimising consumer engagement across their paid and owned media channels–made possible through the Snowflake Data Cloud. By pairing this new scalable event processing technology with Snowflake, Jivox IQ gains scalability and performance […]
