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Core connects directly to a business's operational data, including services, pricing, and past campaign performance, and applies that context across advertising, SEO, and website work.

Demand Gen reaches people while they are still researching, and search campaigns capture them once they are ready to act.

Opti is designed to help advertisers running lower-funnel and conversion-focused campaigns minimise potential bidding friction and cost inflation as auction dynamics evolve.

Powered by Pathmatics, the integration provides advertisers with access to their existing Meta and TikTok creative assets directly within Google Ads.

The connector enables marketers and business owners to connect ActiveCampaign data to Google Ads and launch Performance Max campaigns directly within ActiveCampaign.

The Performance Engine's new Audience Agent turns first-party data into high-value audiences that drive measurable revenue.

The enhancements by KNOREX are designed to help advertisers improve return on investment, reduce customer acquisition costs, and drive more efficient campaign performance.

By consolidating the core steps of campaign planning and execution, Clarvos reduces workflow friction, shortens planning cycles, and helps teams move from concept to activation more quickly compared to traditional multi-tool processes.

As new AI-powered advertising channels emerge, Multiply aims to help customers adopt them early while continuing to outperform across existing platforms.

With only a few weeks to go until the CX NXT – the Customer Experience Summit is taking place, in Dubai. Martechvibe highlights the international CX experts who will headline this summit. Steven Van Belleghem, who has authored five international bestsellers about customer experience, will be a keynote speaker. Diego-Tarek de Aristegui – Chief Marketing […]