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INVIDI, Google Expand Programmatic Ads to Unconnected STBs
The INVIDI-Google collaboration extends the ability of agencies to deliver ads programmatically to unconnected devices in India and across the globe, as well.
The INVIDI-Google collaboration extends the ability of agencies to deliver ads programmatically to unconnected devices in India and across the globe, as well.
Jeeng announced the launch of its new AdServe for Push that allows publishers to traffic ads from their Google Ad Manager (GAM) inventory into browser-based push notifications. The new capability enables publishers to easily monetise this fast-growing channel using existing ad inventory directly from GAM, extending their direct-sold campaigns to create a valuable new revenue […]