GenAI

64% of data teams are already using genAI, and every organisation surveyed has, at minimum, plans to use genAI in the future.

Fujitsu plans to gradually increase the number of available LLMs from other companies to meet customer needs.

Adobe GenStudio dentsu+ delivers on the combined power of creative, production, media, and digital experience, leveraging dentsu’s unique Merkury data sources.

In collaboration with Braze, Martechvibe is excited to examine how businesses are adapting to generative AI (GenAI) while aligning business priorities with customer demands.

The solution leverages the Cognizant Neuro® AI platform and generative AI-powered Now Assist solution to support every retail operations touchpoint.

Rewind 2024: AI revolutionised marketing in 2024, driving creativity, precision targeting, and compliance.

DV’s genAI solution ensures precision in identifying and categorising low-quality content.

Among the tools used for the short film production are OpenAI’s ChatGPT 4.0 and Midjourney v6.1, supervised by Agoda’s marketing, legal, and translation teams.

REWIND 2024: Exploring the transformative trends shaping the martech ecosystem, from the rise of generative AI and agile stacks to groundbreaking approaches in CX and data-driven strategies.

React Score provides clear rankings across categories, helping brands quickly prioritise responses, monitor reputation health, and track performance in real-time.