gaming advertising

MIKROS Marketing leverages an expansive gamer network, millions of influencers, and real-world activations to outperform traditional ad networks.

As gaming advertising takes centre stage, companies are now developing new measurement tools and metrics to increase brand confidence Recently, Microsoft and Sony announced plans to develop in-game advertisements for Xbox and PlayStation, their respective gaming platforms. Microsoft plans to implement the in-game ads for its fleet of popular free-to-play games on Xbox, like Fortnite, […]