ER

Extreme Reach announced its acquisition of Adstream, creating an independent global platform that connects end-to-end creative supply chain for marketers. The combined company answers brand marketers who recognise the benefits and rich data that can only come from one central asset management and campaign workflow hub for all teams, across all regions. The fragmentation of […]

While competition among B2B and B2C companies increases, Extended Reality (ER) takes the lead in marketing strategies The era of digitisation has prompted an increased demand for Extended Reality, which constitutes AR and VR technologies. With the market expected to reach 333 billion by 2025, at a CAGR of over 50 from 2020 to 2025, […]