Catchlight leverages generative AI techniques with the lead insights it develops to create personalised emails to the prospect. Catchlight now provides AI-generated emails to advisors to send to prospective new clients. Built directly within the Catchlight platform, this new feature draws from the data-enriched profiles Catchlight creates for an advisor’s leads and drafts emails to […]
Alsaif Gallery, a Saudi Arabia-based home appliances and kitchenware brand, has partnered with MoEngage to drive insights-led customer engagement. Founded in 2006, Alsaif Gallery is an offline retailer for kitchen appliances in Saudi Arabia. Traditionally an offline retailer, the brand started its ecommerce business in 2017, and post 2020 witnessed 100 per cent year-on-year growth […]
Alterable announced the launch of its email marketing SaaS, which allows marketers to change emails even after they have been sent. It is affordable to small businesses and provides a competitive edge over large corporations with big budgets. Matthieu Fauveau, the founder of Alterable, recognised an opportunity when he observed that existing companies providing real-time […]
Bloomreach, the global provider of Commerce Experience Cloud, and Fast, fastest online checkout experience, announced a partnership to drive seamless, one-click checkout across a brand’s digital marketing channels. Fast Login and Fast Checkout are now available for all Bloomreach Engagement customers to embed into emails, text messages, and more, providing an innovative way for companies […]
According to Stripo, gamification in emails helps brands better engage with subscribers, which may result in a 300 per cent increase in ROI. The company reiterates that gamification is not meant for eCommerce only, SaaS businesses and B2B companies will also benefit greatly from gamification. Dmitry Kudrenko is the CEO and Co-Founder of Stripo announced […]
