The future of financial services will be characterised by speed, convenience, and an emphasis on providing a frictionless customer experience, says Sheldon Chuan, Chief Marketing & Digital Officer at Home Credit Indonesia.
Picking bits from his marketing role at Domino’s Pizza, Mayank Singh presents the perfect culinary analogies to explain the know-how of the different facets of customer experience.
Sipho Sepeng, Digital Customer Experience Design Lead at Nedbank, shares insights on aligning marketing and customer experience with digital evolution.
Head of Marketing & Commercial – Etisalat Information Services, Karan Patel, shares his insights on future adtech trends and technological disruptions “There will be a further rise among businesses (medium and large) in adapting CPaaS platforms to address customer engagement issues on their apps and websites. There will also be enhancements in creating customer journeys […]
Customers are navigating a rapidly changing world, and questions of trust, values, and integrity increasingly impact their relationships with companies. Customer experience is now decidedly digital-first. No matter which channel and format that they choose to engage in, customers expect flexibility and a thoughtful, personal touch. Trust is their beacon, empowered by choice and […]
Adjusting to a new normal, the CMOs and heads of marketing agree that businesses are now doing more than merely paying lip service to customer empathy, while being innovative If Covid-19 has done one thing for business, it is an accelerated shift to a not only digital-first, but people-first mindset. And for marketers, the lack […]
Also announces Freshworks Neo, a reimagined digital-first platform, providing out-of-the-box customer 360 intelligence for AI-driven selling Freshworks Inc., the customer and employee engagement software company, today unveiled Freshworks CRM, uniting sales and marketing teams with out-of-the-box capabilities for an unsurpassed and unified 360-degree view of the customer to deliver better experiences and more profitable outcomes. […]