![Lost The Cookie? Join The FLoC](https://martechvibe.com/wp-content/uploads/2021/05/Lost-The-Cookie_-Join-This-FLoC.jpg)
Martech
Lost The Cookie? Join The FLoC
We take a look at Google’s offering to marketers as the chosen alternative to third-party cookies. What is Google trying to achieve with FLoC? How does it help marketers? Will marketers be able to shrug off the age-old tradition of working with third-party data and adopt data hygiene in their process? Cookie – Thou Shall […]