consumer intelligence

NIQ’s new capabilities help businesses uncover trends faster, simplify complex analysis, and accelerate confident decision-making.

Pairing Acxiom’s trusted consumer data with Nexxen Discovery’s real-time insights is designed to improve audience reach and performance.

Seek and NIQ are advancing how consumer intelligence is accessed, combining a large-scale consumer panel with a rapidly growing analytics marketplace.

NIQ Cadence brings data and intelligence into one continuous environment, moving marketers off fragmented reports and onto a single system.

Unlimitail will deploy NIQ’s measurement capabilities as a core component, alongside a new data clean room environment and enhanced AdTech infrastructure.

Built on NIQ’s comprehensive data ecosystem and enhanced with AI-enabled analytics, Precision Solutions allows clients to simulate outcomes, isolate true performance, and scale the strategies that deliver measurable results.

Together with Microsoft, Yobi is levelling the playing field for US enterprises by unlocking access to the scale of behavioural intelligence once reserved for the largest online advertising platforms.

Ask Arthur brings AI-powered analytics directly into the workflows clients use every day—helping brands and retailers unlock the Full View of consumer behaviour and translate insights into confident decisions.

Consumer intelligence platform provides Talkwalker has implemented large language models within its consumer intelligence acceleration platform. Powered by Blue Silk Artificial Intelligence, the implementation of large language models provides added speed and agility to categorise millions of relevant social conversations and capture the essence of thousands of customer support emails, reviews, and surveys, to draw […]

Consumer intelligence platform, D/A released a report demonstrating that the GCC remains relatively immune to the key issues affecting consumer sentiment According to the latest research by consumer intelligence platform, D/A, owners of Sila, an Arabic-native, AI-enabled consumer intelligence platform, despite a general decline in net positivity across all global markets, the GCC’s Arabic speakers […]