News
NIQ Announces Strategic Collaboration with Unlimitail
Unlimitail will deploy NIQ’s measurement capabilities as a core component, alongside a new data clean room environment and enhanced AdTech infrastructure.
Unlimitail will deploy NIQ’s measurement capabilities as a core component, alongside a new data clean room environment and enhanced AdTech infrastructure.
Built on NIQ’s comprehensive data ecosystem and enhanced with AI-enabled analytics, Precision Solutions allows clients to simulate outcomes, isolate true performance, and scale the strategies that deliver measurable results.
Together with Microsoft, Yobi is levelling the playing field for US enterprises by unlocking access to the scale of behavioural intelligence once reserved for the largest online advertising platforms.
Ask Arthur brings AI-powered analytics directly into the workflows clients use every day—helping brands and retailers unlock the Full View of consumer behaviour and translate insights into confident decisions.
Consumer intelligence platform provides Talkwalker has implemented large language models within its consumer intelligence acceleration platform. Powered by Blue Silk Artificial Intelligence, the implementation of large language models provides added speed and agility to categorise millions of relevant social conversations and capture the essence of thousands of customer support emails, reviews, and surveys, to draw […]
Consumer intelligence platform, D/A released a report demonstrating that the GCC remains relatively immune to the key issues affecting consumer sentiment According to the latest research by consumer intelligence platform, D/A, owners of Sila, an Arabic-native, AI-enabled consumer intelligence platform, despite a general decline in net positivity across all global markets, the GCC’s Arabic speakers […]
Vibe Martech Fest (VMF) is bringing its successful edition to Saudi Arabia to lead the discussion on Martech and set the agenda for its future in the region. VMF KSA, taking place virtually on November 23 and 24, puts together a fantastic line-up of sessions covering a wide range of topics such as the death […]
Talkwalker, a consumer intelligence company, announced that it has acquired discover.ai, an agile consumer and cultural insight platform. This is a key milestone on a journey to build even richer and deeper insight into Talkwalker’s service offering, discover.ai’s unique combination of machine learning and human insight means, Talkwalker can now build into their services a […]