Claude

New Vidmob360 platform connects creative performance data to the tools, agents, and AI systems where brands and agencies actually work.

MoEngage is also opening up to the enterprise AI stack via an MCP server, so customers can use AI tools to access MoEngage data and tools or to build external AI agents.

Native AI brings intelligence inside the Optimove platform in the form of AI decisioning, creation, and analysis agents.

The company is also planning to launch an MCP (Model Context Protocol) server that will enable AI agents to connect to OtterlyAI data via a standard protocol.

AI-native apps, developer experiences, and turnkey AEO agents powered by Conductor’s unified data engine enable enterprises and partners to build the next generation of agentic marketing systems.

Recent data shows that AI agent activity has reached 88% of human organic search, signalling a major shift in how brands are discovered and evaluated online.

Swoogo’s MCP Server enables insights across an organisation's full event history that no single dashboard could surface, powering recommendations that teams can actually act on.

G2's new capabilities include richer buyer content, identity verification via LinkedIn, a new model context protocol (MCP) powered by Claude, and expanded market intelligence.