Bidtellect

The acquisition will provide customers with access to a full omnichannel suite of solutions through a single platform Simpli.fi, an advertising automation platform for agencies, brands, and media companies, confirmed that it has completed the previously announced acquisition of Bidtellect, a contextual and native demand-side platform (DSP). The combination of Bidtellect’s contextual and native advertising […]

Users can seamlessly leverage Bidtellect’s performance bidding and optimisation technology to incorporate CTV/OTT into their media buying strategies. Bidtellect, an advertising technology company, has launched a connected TV/over-the-top solution that connects companies with audiences beyond linear TV. Users can seamlessly leverage Bidtellect’s performance bidding and optimisation technology to incorporate CTV/OTT into their media buying strategies. […]