App Annie

New Game IQ update brings a whole new level of granularity for market sizing and growth strategies. App Annie has updated Game IQ, its market and competitive intelligence tool, introducing new features to help mobile developers and publishers to identify growth opportunities and help game creators to make more informed decisions within the rapidly evolving […]

Luxury fashion brand Louis Vuitton has seen half a million downloads in the first week of its adventure-based game for mobile, Louis the Game, which launched on 3 August, according to figures from App Annie. China is the biggest market driving the download numbers. The game was created as part of the celebrations to mark the brand’s 200th […]