Martech
Influencer Marketing Enters a New Era of Community-Driven Growth
New data shows 70% of influencer campaigns remain focused on awareness, as TikTok closes in on Instagram and XiaoHongShu strengthens its role in consumer discovery.
New data shows 70% of influencer campaigns remain focused on awareness, as TikTok closes in on Instagram and XiaoHongShu strengthens its role in consumer discovery.
AnyDigital Max enables advertisers to combine AnyMind Group’s AI capabilities, institutional data, and marketing ecosystem to identify high-performing content, optimise ad creatives and improve campaign outcomes.