Using AI, you can segment your customers down to the level of a universe of one. With such a good target base, you can develop personalised content, deliver it in a targeted way, and help drive engagement. In the near future, organisations that excel in personalisation will outsell others. Personalisation in marketing has been around […]
By delivering end-to-end hyper-personalised products and services, banks can drive sustainable growth by tailoring financial products according to customer’s financial needs. There are new AI and big data applications to enable such hyper-personal digital experiences. Not very long ago, the success of banks rested on mastering credit allocation, capital management, and operations. Not anymore. While […]
AI can make dynamic pricing easier and better, as it facilitates continuous prediction, allowing for pivots for events in real-time
FLX – the innovative network revolutionising the engagement experience among asset and wealth managers – announced a strategic alliance with ForwardLane.com, an AI, data, and analytics platform that personalises the digital client experience, provides revenue and growth insights, and next best action workflows. With this relationship, FLX will provide ‘FLX AI’, a ForwardLane-powered data and […]
Grintafy, the Saudi-based football talent discovery startup and the go-to career development platform for aspiring footballers in the Middle East has raised $2.1 million bridge round with participation from Wa’ed, the entrepreneurship arm of Saudi Aramco, Alrashed Group (ARG Limited), Areen Investments, and a number of strategic angel investors. Grintafy aims to use the funds […]
As part of DAMAC’s vision towards digitisation and commitment to listen to and address customer needs, the Company’s Technology Department has implemented a variety of new tech-features to simplify processes for DAMAC residents. Entry into DAMAC towers and communities will become easier and more efficient with the roll out of VMS (Visitors Management System). Under […]
Cloudapps, a provider of artificial intelligence-powered sales technology, has launched Sensai, a deep-learning AI sales predictions platform. Cloudapps Sensai is compatible with any CRM platform and helps sales teams optimise operations, inform sales insights, and predict deal outcomes. It offers a personalised sales process and flow created for every opportunity. The app also helps reps […]
Banco Bilbao Vizcaya Argentaria (BBVA) and Accenture have signed a collaborative agreement that is focused on accelerating digital transformation and applying analytics and artificial intelligence (AI) to drive faster decision-making and enhance the customer service experience. As part of a 10-year agreement, Accenture will team with BBVA to improve the agility of its operations by […]
Dynata, providers of a first-party data platform for insights, activation, and measurement, has acquired Optimus Analytics, an artificial intelligence (AI) and machine learning (ML) data science and technology company. Financial terms of the deal were not disclosed. The acquisition of Optimus makes Dynata’s first-party data immediately more actionable, connecting it with trusted second- and third-party […]
All chatbot encounters, which support more than 250 languages, can be documented in the patient’s electronic health record. QliqSOFT has launched the Chatbot Marketplace, a curated library of more than 20 chatbots powered by artificial intelligence (AI) to help overwhelmed healthcare organisations remotely engage with patients. The chatbots can augment routine front-office and call centre […]
