AI

Salesforce will support Informatica in delivering AI-powered data tools that unify, manage, and connect data across cloud, hybrid, and multi-cloud environments in one platform.

Incorta Connect supports a modular growth model, making it easy to start with live data delivery and expand into analytics, visualisation, or AI-powered use cases over time.

The AI suite goes beyond basic automation with intelligent orchestration, helping organisations scale operations faster and reduce manual work.

Comcast Advertising is partnering with Waymark to offer creative production for clients to remove barriers and give advertisers access to premium TV audiences.

With iX Hero, advisors can get fast, accurate and more consistent AI-assisted answers, simplifying and modernising how advisors serve customers by bringing the right information into one streamlined view.

Shoppers can use advanced AI to hear quick product highlights through the app, reflecting Amazon’s growing AI-driven innovation to enhance the online shopping experience.

Brand AI and Industry AI will equip businesses to automate customer engagement without sacrificing voice, quality, or trust.

Customer acquisition in financial services is at a tipping point. As AI unlocks radical personalisation and privacy rules reshape data use, marketers must rethink how they measure, target, and convert—before they fall behind.

The poll also shows that AI investment in general continues to gain momentum, with 92% of technology leaders expecting to increase AI spending in 2025.

Automation, AI, and authenticity collide in modern social strategy. Emplifi’s Molly Pannell talks about crafting campaigns that resonate, not replicate.