AI-driven marketing

Grupo Comercial Chedraui has worked with Algonomy to roll out Active Content, aimed at delivering meaningful, real-time content to its customers across channels like email, SMS, and WhatsApp.

By combining PrimeAudience’s behavioural targeting capabilities with Index Marketplaces, buyers are connected to audiences earlier in the supply chain.

The acquisition integrates the SequelAEO tool to deliver advanced Answer Engine Optimization and data-driven digital strategies for an ultra-exclusive client base.

Brain PR’s AI-powered framework reveals how brand stories are ranked and circulated across AI search, chatbots, and digital platforms—helping brands track and boost their media visibility in real time.

Infosys Aster AI-amplified marketing suite and Adobe solutions will enable the CMO to partner with the CIO to advocate for customer-first, AI-first experiences and marketing.

Discover how AI is transforming retail marketing with SAP Emarsys, as Younès Ben Maïz shares insights on personalisation, customer loyalty, and omnichannel engagement.

Marigold is now unifying its AI offerings under one umbrella, MAI, maximising investments and economies of scale, and applying learnings from over 40,000 customers.

Today, technology has impacted the world. And any organisation that wants to put across a strategic, forward-thinking perspective is judged by the emphasis they place on technology and Artificial Intelligence. For a lot of us, the first brush with AI and machines was with movies like Stanley Kubrick’s – 2001: A Space Odyssey. Most people […]