AI customer engagement

These capabilities create a continuous intelligence loop across Iterable, where customer context informs each interaction and every response improves what happens next.

BrazeAI Operator, BrazeAI Agent Console, and the new Braze Creative Studio are now available alongside EU hosting for BrazeAI Decisioning Studio.

Iterable also announced Global Suppression List, which strengthens compliance and brand protection, and Creative Library, which ensures on‑brand, reusable assets across channels and teams.