advertising

To improve ad campaign processes, Nexxen launched an AI-powered adtech platform, ‘NexAI.’

To help brands reach multicultural audiences, Fuse Media has launched AMPLITUDE, a new advertising platform.

Lamar Advertising acquired Premier Outdoor Media’s out-of-home assets, adding 200 billboard faces across key Northeast markets to strengthen its OOH portfolio.

More ads don’t mean better results. In 2025, the edge lies in emotionally intelligent, optimised creative that drives both installs and retention. What does the recent Appsflyer report reveal?

Built-in tools for messaging and contract management make launching effective influencer campaigns easier than ever.

Engaged Audience Planning delivers a streamlined process, offering clearer insights with less manual work.

The platform’s audience discovery tool, Nexxen Discovery, optimises audience quality through contextual refinement.

The partnership will see the newspaper continue to leverage Taboola’s suite of products, including Taboola Feed, Newsroom, homepage and article personalisation, push notifications, etc.

CPG advertisers will be able to create campaigns through Instacart Ads Manager that automatically extend across the Instacart Ads ecosystem.

Snapchat and L’Oreal launch an AR powered beauty vending machine at Westfield Shopping Centre.