Martech
What the Biggest Martech Deals of 2026 are Really Buying
From influencer clouds to data clean rooms and sports media, a new wave of EU‑anchored acquisitions is quietly building the operating system for post‑cookie, AI‑powered marketing.
From influencer clouds to data clean rooms and sports media, a new wave of EU‑anchored acquisitions is quietly building the operating system for post‑cookie, AI‑powered marketing.
The acquisition of Aampe further strengthens its ability to help brands deliver relevant, individualised experiences across millions of users in real time.