Hubb announced that Forrester rated the Hubb Management Platform as a Leader in The Forrester Wave™: B2B Marketing Events Management Solution, Q1 2021. Forrester evaluated 14 platforms based on 28 criteria, scoring their current offering, strategy, and market presence.
According to the Forrester report, “Today, Hubb is a solid fit for midmarket companies with teams wanting innovative ways to digitally engage buyers and large enterprise companies looking to expand a growing events portfolio.” The report also finds “Hubb excels at delivering distinctive online experiences marketers’ value.”
“Our vision is to elevate event planning, create a platform that advances events, and fuel companies’ and associations’ ability to engage with their audiences,” said Allie Magyar, CEO of Hubb. “The pandemic forced many event organisers to reimagine their virtual strategy to drive audience engagement and adopt newer technologies and strategies.”