Martech Huddle, Building Deeper Relationships: How to acquire & retain users

Breakfast Brief

1st August 2023 ( 8:30 am - 9:30 am ) Four Seasons Hotel, Jakarta

Huddle-Logo-01 (1)

Martechvibe + Branch logo

Building Deeper Relationships: How to acquire & retain users


What is a Martech Huddle?

It is an exclusive initiative by Martechvibe in association with Branch.

Martech Huddle is specially designed to engage customer-experience and digital marketing leaders who have revolutionised brands by using technology as a catalyst. It focuses on a group of carefully selected industry stalwarts, bringing them together to participate in an exclusive closed-door session. The selected professionals bring a variety of viewpoints, experiences, and domain expertise, but they all share the vision of transforming businesses by enhancing the customer experience while utilising technology and new digital methods. The huddle encourages open discussions among peers resulting in a better strategy roadmap for organisations. In the age of building peer-exchange resources, these gatherings form a community of like-minded business leaders working to explore insights, ideas and best practices.

About this Edition

Every business invests in technology for the same CX goals: happy, engaged, and retained users. But few achieve it. Why is that?

With the heavy rise of mobile-driven businesses, more often than not, user engagement strategies lack drive and heart. It’s important to understand that the mere use of new technological toys cannot guarantee great CX. Poor implementation or disjointed processes can result in a fragmented experience that fails to meet mobile user expectations.

And as budgets tighten and ROI takes centre stage, it’s crucial to re-evaluate your user experience strategy and build deeper relationships by attracting high-intent users without incurring additional costs.

By gaining a deeper understanding and engaging with users throughout the user journey, brands can make better-informed decisions and optimise their acquisition and retention strategies accordingly.


08:30 AM
Welcome Address by Martechvibe

08:35 AM
Opening Remarks by Branch
08:40 AM
Discussion Starter
08:55 AM
The C-suite leaders will be introduced by the moderator setting the tone for the boardroom
09:20 AM
Outlook of the Leaders
09:25 AM
Session Highlights
09:30 AM
End of Breakfast Briefing


Four Seasons – Jakarta

Jl. Gatot Subroto No.18, Kuningan Bar., Kec. Mampang Prpt., Kota Jakarta Selatan, Daerah Khusus Ibukota Jakarta 12710, Indonesia
Located on one of Jakarta’s central arterial roads, our all-suite Hotel is an intimate oasis designed by Cesar Pelli where Jakarta's fashionable elite come to work and play.

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