5 hours agoWith this acquisition, Viant strengthens its AI-powered programmatic platform by integrating TVision’s proprietary attention signals directly into its buying platform.
5 hours agoThe introduction of Performance CTV for app marketers brings true performance advertising to the big screen, driving measurable outcomes and meaningful impact.
5 hours agoComposable AI Decisioning is built on causal measurement, runs directly on the data cloud, and compounds learning over time, without copying data or locking teams into specific channels.
5 hours agoDemandbase AI uses Context Intelligence—a proprietary layer that applies each company’s unique GTM context—to analyse account signals and patterns against pipeline goals, identifying the opportunities most likely to drive results.
5 hours agoFirefly AI Assistant enables creators to describe the outcome they want using their own words as the assistant orchestrates and executes complex, multi-step workflows across Adobe’s Creative Cloud apps.
24 hours agoAs AI shifts digital interfaces from static pages to live conversations, Nic Baird and Kevin Baragona reveal that advertisers and publishers who align ads with real-time user intent will define the next revenue engine of the internet.
a day agoBy combining advanced video generation models with its vast content library, Shutterstock enables teams to create high-quality, commercial-ready videos with clear licensing and consistent standards.
a day agoUnlike other autonomous agents on the market, Wingman is designed with a clear line between what it does on its own and what it checks with users first.
a day agoBy accelerating access to demographic audience insights, Locality and Nielsen are enabling local broadcast to operate with greater transparency, comparability and responsiveness across markets.
a day agoHubSpot’s latest announcements span marketing, sales, and customer support, built on its agentic customer platform where AI delivers better outcomes through deeper business context.