37 minutes agoAthena by Zeta converts enterprise data into predictive answers, enabling marketing teams to identify opportunities faster, execute with precision, and prove the business impact of every decision.
38 minutes agoThryv AI Lead Flow combines Thryv Marketing Center’s online visibility tools with Keap software’s sales automation engine to create a continuous automated pipeline from first online impression to closed deal.
40 minutes agoAcross seven articles, the edition builds a coherent view of how marketing is evolving in response to structural changes in technology, consumer behaviour, and organisational design.
42 minutes agoThe RGI Platform uniquely delivers market, account, technology, intent, and contact intelligence in a single AI-driven experience to accelerate high-confidence GTM execution.
44 minutes agoThe integration gives Arc XP publishers a turnkey path to understand and generate revenue from AI bots and agents that access their content, powered by TollBit.
2 hours agoNew research finds that only half of marketing and finance leaders measure how marketing is driving business outcomes, and 71% believe AI-powered marketing tools prioritise short-term performance over long-term brand growth.
a day agoThe launch reinforces Topsort's mission to build AI-native retail media infrastructure that helps enterprise marketplaces scale advertising programs without the complexity of legacy ad tech.
a day agoAs new AI-powered advertising channels emerge, Multiply aims to help customers adopt them early while continuing to outperform across existing platforms.
