Omneky Announced the Launch of Smart Ads
Omneky is committed to continuous innovation, with future updates to Smart Ads including an API and AI-agentic media buying.
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Omneky, the Gen AI command centre for smarter digital ads, announced the launch of Smart Ads, a new feature designed to transform how brands create and optimise advertising creatives.
Smart Ads leverages the power of artificial intelligence to generate high-performing, on-brand ads, automatically. By integrating with existing brand guidelines, assets, and performance data, Smart Ads empowers marketers to:
- Generate Smarter: Create fully designed, editable ads that are optimised for results.
- High Quality: Eliminate the tedious tasks in ad content production without sacrificing the high bar for quality.
- Simplify Workflows: Automate ad generation within the Omneky platform, streamlining creative ideation, planning and campaign management.
- Scale with Ease: Adapt ads seamlessly across platforms, product SKUs and ad formats, ensuring consistent messaging and maximum reach.
- Maximise Efficiency: Free up time and resources to focus on strategic initiatives and brand storytelling.
“Smart Ads is a game-changer for marketers who are looking to superpower their creative process and drive better campaign performance,” said Hikari Senju, CEO at Omneky.
“By combining the power of generative AI with data-driven insights, we’re enabling brands to autonomously generate compelling ads that resonate with their target audience and achieve their marketing goals. Due to ad fatigue and the realities of the digital economy, brands require a massive amount of personalised content to stay top of mind for consumers. Smart Ads lets brands autonomously generate thousands of on-brand tailored ads at scale to provide highly personalised experiences and drive better conversions.”
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Smart Ads V1.0 is available now as part of the Creative Generation Pro workflow tool. This comprehensive solution allows users to generate data-driven creative briefs, manage brands with the brand LLM, bulk generate creative variations, gain valuable performance insights, and accelerate campaign development significantly.
Key Features of Smart Ads:
- AI Ad Generator
- Brand Asset Integration
- Optimised for results
- Image and video editor
- Omni-channel and Multi Dimension
- Brand Safety and Consistency
- Multi Product SKU Ingestion
- Data Integrations
- Commenting and approval
- Continuous Updates
Omneky is committed to continuous innovation, with future updates to Smart Ads including an API and AI-agentic media buying.
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