55 minutes agoVistar Media's new capability enables advertisers to connect with audiences through a precise and durable approach at greater scale, reflecting real-world movement patterns.
56 minutes agoFairing joins Vibe’s Attribution and Measurement integrations, connecting streaming TV campaigns with the tools marketers use to measure other channels.
59 minutes agoThe new marketer-facing user interface lets teams build, launch, and manage real-time website personalisation, powered by Treasure AI’s unified customer data and real-time decisioning.
60 minutes agoTealium integrates with the ChatGPT Ads Measurement Pixel and Conversions API, helping enterprises recover signals traditional tracking misses.
24 hours agoAnthony Rotio on why experiments must become durable memory, why warehouse‑native CDPs beat stale copies, and the limits he won’t compromise to chase automation.
24 hours agoPixie analyses content patterns to identify channels exhibiting AI slop, while Famous Birthdays’ data provides an additional layer of human creator verification.
24 hours agoMobius helps advertisers generate ad experiences that engage consumers and drive full-funnel outcomes across brand and performance objectives within a single system.
