8 hours agoThe announcement marks a significant milestone in Zefr's mission to bring trusted, actionable brand suitability controls across the major social walled gardens.
8 hours agoScout MCP and API join Yext's Management API and Content Delivery API as part of a connected ecosystem built for how agencies need to operate today.
8 hours agoThe AI offering includes AI Designer, Template Gallery, and an enhanced Signature Studio, bringing artificial intelligence into every stage of email signature creation, customisation, and deployment.
8 hours agoNew AI-native capability allows marketplaces to operationalise TikTok advertising through the same commerce media infrastructure already powering onsite retail media.
11 hours agoMarketing measurement has never been perfect, but today’s most successful teams are rethinking how they interpret data, combining MMM, LTA, and incrementality testing to build more reliable frameworks for business growth.
a day agoUnlike traditional search metrics or AI search visibility metrics, CAI gives CMOs a single, board-ready score that quantifies their brand's authority in AI search and provides a clear roadmap to improve it.
a day agoWith this acquisition, for a total enterprise value of $2.2 billion, the Groupe furthers its investment in technology, data, and AI services to unlock new opportunities for the agentic era.
a day agoWith AI-generated overviews of audiences, templates, workflows, and more by MessageGears, marketers spend less time decoding complex campaign components and more time executing.
a day agoBy embedding measurement into campaign execution, illumin removes the delay between insight and action, enabling quicker decisions, more efficient use of media spend, and stronger campaign performance.
a day agoAlongside CaptivateIQ Agents, the company also announced CaptivateIQ MCP Server, which allows enterprise customers to securely connect CaptivateIQ's live compensation and planning data to any AI tool in their stack.
