15 hours agoRCS and mobile messaging are reshaping customer engagement, but Karine Terzibachi of Attentive outlines that relevance, visibility and trust will determine whether brands can turn richer messages into lasting customer relationships.
17 hours agoWorkforce Intelligence is an Atlassian Marketplace app that gives engineering leaders an accurate, work item-level view of AI activity across their organisation.
17 hours agoThe expanded partnership with LG Ad Solutions advances KERV.ai’s vision for contextually relevant commerce across premium video environments.
17 hours agoFeatured’s GEO Audit also identifies a distinct type of visibility gap: an AI engine may cite a brand’s own website as a source without mentioning the brand in its answer.
17 hours agoAgent Studio gives marketing teams a shared foundation of business context, delegates manual execution to AI agents, and lets them coordinate work across the organisation.
2 days agoAI is reshaping performance and lifecycle marketing by automating repetitive work while shifting marketers towards strategy, context-building, creativity, and human judgment.
2 days agoZoomInfo customers can now benefit from natural-language access to verified GTM data directly inside Slack AI, without leaving the conversation.
2 days agoNew PurchaseLoop capabilities use live brand campaign signals and in-app behavioural data to optimise towards app installs, web acquisitions and ROAS.
2 days agoJWX Content Hub lets publishers control, track, and optimise every piece of content from one centralised, intelligent video hub that provides analytics for every video.
