Through the partnership, advertisers can make creative decisions based on Samsung Ads’ automatic content recognition (ACR) technology. Clinch, a provider of dynamic ad serving and personalisation and creator of Flight Control, an omnichannel campaign activation platform, announced a certification with Samsung Ads to deliver a new automated, data-driven personalisation solution to the Samsung Ads platform. […]
Leveraging third-party data can illuminate opportunities and risks that enterprises might otherwise miss with proprietary data generated from an enterprise’s own operations. Alation, an enterprise data intelligence solutions provider, announced Alation Marketplaces, a new product for third-party datasets to augment existing data in Alation Data Catalog for richer analysis. Additionally, the company expanded Alation Anywhere […]
This integration builds on core Weave features like two-way texting, VoIP, and Team Chat by syncing both software together regularly throughout the day. Weave, an all-in-one customer communications and engagement platform for small and medium-sized businesses, announced their newest integration with Dolphin Cloud software offered by Patterson Dental. “Our newest integration with Dolphin Cloud helps […]
It offers several benefits to data analysts and managers in a wide range of industries, including telematics, logistics, security, healthcare, crime prevention, and financial services. ScaleOut Software announces new device modeling and simulation capabilities for its ScaleOut Digital Twin Streaming Service. These capabilities extend the service’s ability to perform real-time analytics at scale using digital […]
Ad buyers have easy access to Experian’s Living Unit Identifier (LUID) to better leverage the power of targeted TV advertising and assess performance. Tatari, a platform for buying and measuring advertising across both linear and streaming TV, announced the integration of Experian’s marketing data into the Tatari platform. With access to Experian’s audience ecosystem, which […]
GrapevineAI makes launching creator campaigns as easy as ordering an Uber GrapevineAI is launching its on-demand, performance content platform to help growth marketers turn concepts to creator campaigns at scale. The company has raised $3M from strategic investors, including SUBTA Ventures, 1180 Media (Nik Sharma), and FounderPath. In 2022, GrapevineAI acquired My Subscription Addiction, the […]
These integrations will allow enterprises to improve customer experience and reduce illegal call spoofing First Orion, a provider of branded communication solutions for businesses, has integrated with Amazon Connect, Amazon Web Services’ omnichannel cloud contact centre platform. Amazon Connect contact centres can now use First Orion’s INFORM Paired branded calling and advanced brand spoof mitigation […]
It further expands mobile messaging features already available in Bloomreach Engagement, empowering marketers to drive more opportunities for mobile engagement Bloomreach announced the launch of the app inbox, a mobile messaging tool from Bloomreach Engagement that creates a versatile new communication channel within the mobile app experience. A customisable message centre where brands can send […]
Companies in the United States and Canada can use the same multichannel advertising optimisation tools and manage online ad campaigns in half the time, and with half the personnel. Shirofune announced that its automated advertising platform is now available to agencies and marketing professionals in North America. Shirofune is already the dominant advertising management platform […]
True Fit’s Fashion Genome brings together data from 80 million active members and 17,000+ brands, to unlock insights and serve fit personalisation to shoppers. TrueFit, a data-driven fit personalisation platform for fashion retailers and brands, has extended its strategic partnership with Google Cloud. Forging stronger integrations with key Google Cloud services, BigQuery and BigQuery’s Analytics […]
