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Forethought AI agents by Zendesk will support more complex workflows, additional channels, and a wide range of service environments.

By integrating PubMatic AgenticOS with Optable’s identity-first, privacy-safe AI, buyers gain better signals and more efficient activation while complementing AgenticOS's execution capabilities with specialised audience intelligence.

Powered by TVision, this new integration enables advertisers to reach the most engaged CTV audiences and improve campaign impact through pre-bid targeting.

Magic Layers is a new capability within the Canva Design Model, the company’s proprietary foundation model, designed to generate designs that are editable from the start.

The collaboration integrates Anoki’s ContextIQ with Amagi’s THUNDERSTORM SSAI solution to offer a seamless, non-disruptive way for advertisers to engage viewers during the scenes that matter most at scale.

BEx provides real-time visibility across sales, advertising and inventory, providing greater transparency into brand performance

Together, Syndigo and Taggstar enable brands and retailers to activate existing product data to create persuasive, revenue-driving experiences.

In addition to enhanced reporting and optimisation tools, Stagwell clients will also receive platform support across setup and optimisation, creative best practices, and vertical-specific campaign execution.

Part of Nextdoor’s smart advertising suite expansion, the feature will provide advertisers with enhanced performance across the entire marketing funnel, improving CTR and driving deeper campaign engagement.

New MCP Server and Intelligence Tools automate negotiation, optimisation, and execution, advancing FreeWheel’s mission to modernise premium video transactions.