As eCommerce brands prepare their marketing promotions for the 2021 holiday season, a new report suggests they should use web push messages as part of their mix to drive greater sales. Omnisend’s research discloses that the average conversion rate for web push messages—which appear when a browser is open on any type of device—is 35.7 […]
Botco.ai, the HIPAA-compliant conversational marketing solution, recently announced the launch of BotcoLive, a new platform feature that hands over automated chat conversations to live agents when a visitor hits key milestones. Working in tandem with Botco.ai’s intelligent chat technology solution, BotcoLive allows healthcare providers to accelerate their lead qualification process and drive more conversions. The […]
Spinach, a Zoom Apps partner aimed at helping distributed teams be more effective, recently announced $2.75M in pre-seed funding led by Cardumen Capital with participation from Zoom, Tuesday Capital, Liron Petrushka (seed investor in LendingClub, Zillow, Next Insurance), Yoni Assia (eToro Founder & CEO) and other investors. Now available in private beta, Spinach helps remote teams boost productivity of […]
Internet retailer Souq.com in Egypt has been relaunched to Amazon.eg, the eCommerce giant recently announced. “Souq.com is now Amazon.eg,” a statement said. The relaunch was announced following the recent inauguration of Amazon’s fulfilment centre in the 10th Ramadan City. “A proud day for Souq.com and Amazon, a day we have been working toward since the two companies […]
Consumer insights platform DISQO recently announced that it closed an $85 million series B growth round led by Sageview Capital, with participation from March Capital, Valuestream Ventures, and existing investors Alpha Edison and Bonfire Ventures. DISQO’s cloud-based measurement software and research APIs power consumer insights for over 175 blue-chip brands, over 125 of the world’s largest market […]
Riskified, the fraud management platform enabling frictionless eCommerce, announced its partnership renewal with Wayfair. Wayfair plans to deploy Riskified’s risk management solutions and deliver new, dynamic channels that will delight its customers and suppliers. In 2018, Wayfair partnered with Riskified to automate and scale its approach to payment fraud. Since then, Wayfair has gained a […]
A synthetic biotechnology company Amyris, active in the Clean Health, Beauty and Wellness markets, recently announced that it has acquired a global influencer marketing agency MG Empower. Founded by Maira Genovese in 2017, MG Empower is the influencer marketing and digital innovation partner to some of the world’s most influential brands, including Amyris, Bumble, Chopard, StarzPlay, Deliveroo, […]
Friendable Inc., a mobile technology and marketing company, recently announced the integration of a new suite of monthly services into its Fan Pass livestream artist platform. The new Artist Pro offerings are designed to elevate artist visibility and fan offerings to increase streaming revenues, merchandise sales, and fan subscriber revenue. Fan Pass has begun testing […]
6sense, the market-leading account engagement platform, announced the acquisition of Fortella. The move combines Fortella’s AI-driven pipeline intelligence with the 6sense platform, adding essential pipeline planning, forecasting and measurement capabilities to further empower B2B marketing leaders to achieve their pipeline and revenue goals with greater predictability. The addition of Fortella positions 6sense to build on […]
Influential announced its new partnership with TikTok in one of the first-to-market integrations with the new TikTok Creator Marketplace API. The integration allows Influential to enable more seamless TikTok creator discovery and glean valuable and cumulative insights on creators for their roster of Fortune 1000 brands. This includes first-party insights on audience demographics, growth trends, […]
