STC, enabling digital transformation in Kuwait, announced the launch of its new initiative Weyak, which focuses on enabling the digital transformation journey and supporting SMEs and local start-ups. The concept behind the initiative stems from the commitment stc upholds to the local economy in backing and supporting companies in their gradual return to normalcy. Through […]
The food and grocery delivery application talabat has recently announced the expansion of its outsourcing services in Egypt with a regional customer service centre located in Cairo. This expansion will allow talabat to enhance its cutting-edge services to its seven current markets. The centre controls all operations related to our business’ ecosystem which is constituted […]
Renowned luxury holding company Kane & Ashley has announced the launch of ‘Le Éleur’, its exclusive online retail portal for individuals seeking out the finer things in life. This foray into the world of eCommerce is a natural extension to the mission of Kane & Ashley and its sister companies, Mavroki, K&A, and Eval, of […]
Emplifi, announced the acquisition of Go Instore. Go Instore enables live commerce by connecting online customers with in-store product experts using immersive HD live video. Their leading-edge video technology provides brands with a new channel via which they can engage with and serve their customers, strengthening Emplifi’s omnichannel approach – meeting customers, wherever they are. […]
BuzzGuru, the global influencer marketing platform, recently announced the launch of the discovery and competitive intelligence platform for influencer marketers to scale their customer acquisition efforts via YouTube, TikTok and Twitch. The platform empowers marketers with the tools to search for perfectly aligned content creators within a database of more than 20 million influencers, analyse […]
Moving Minds, a global marketing agency, recently announced the launch of ‘Growth as a Managed Service,’ a more agile, outsourced model for CEOs and CMOs to deploy multi-channel marketing and growth initiatives. The new AI-powered offering provides companies with the ability to rapidly access the marketing talent needed to support high rates of growth and […]
Forrester introduces Forrester Decisions for Customer Experience to help customer experience (CX) leaders and their teams strengthen and scale the CX discipline. They can maximise the ROI of CX improvements and align CX investments to the experiences, improving loyalty and driving revenue. This service offers bold vision research, curated tools and frameworks, and hands-on guidance to enable organisations to […]
Klaviyo, a customer data and marketing automation platform, recently released a study titled SMS for Marketers that delves into how consumers’ phone relationships have changed during the pandemic. Notably, over 51 per cent of people state that they have increased their use of texting in the past 12 months, compared with other popular forms of […]
Web browser Opera recently announced the launch of its self-serve advertising platform Opera Ad Manager, powered by DanAds, a customisable and scalable self-serve ad tech infrastructure for tier 1 publishers. It is designed to create, manage, and report on digital advertising campaigns in one place allowing advertisers to reach customers in all phases of their […]
Braidio, the award-winning WorkStream platform that threads information, people, and business tools into a single point of productivity, recently announced its acquisition of Leia, an AI-powered customer experience platform that creates a custom digital web presence for businesses in seconds. With the Leia integration, Braidio will further accelerate the delivery of customer-facing applications, making it easier […]
