Tagger Media, the influencer marketing and social listening platform that guides global brands and agencies in influencer discovery, campaign management, and measurement, announced that their partners at Five Elms Capital have increased their investment with an additional $15 million in funding. This raise comes after six months of consistent revenue-supported growth from the influencer marketing […]
All chatbot encounters, which support more than 250 languages, can be documented in the patient’s electronic health record. QliqSOFT has launched the Chatbot Marketplace, a curated library of more than 20 chatbots powered by artificial intelligence (AI) to help overwhelmed healthcare organisations remotely engage with patients. The chatbots can augment routine front-office and call centre […]
Marketing analytics company LeadsRx introduced LeadsRx Journey to provide mobile app developers with multi-touch attribution (MTA) for app installs, registrations, and in-app events. LeadsRx Journey captures 100 per cent of the touchpoints contributing to app conversions, allowing app developers to value all media, including TV, podcasting, over-the-top, radio, digital ads, and more, to understand paths […]
Khoros and Opal announced an expanded partnership to enable enterprise companies to work more efficiently and effectively across marketing channels. The expanded partnership of Khoros and Opal empowers marketing teams across the globe to leverage the planning power of Opal to visualise and produce campaigns with Khoros’ industry-leading solution for social media management to publish, […]
Atento, a CRM and business process outsourcing services provider, has launched Xtrabot, an automated omnichannel solution for remote customer services. Atento estimates that approximately half of the volume handled by standard remote customer service functions consists of repetitive and/or simple interactions that can be automated and processed by Xtrabot. With Xtrabot, customer telephone requests can […]
VenewLive, the livestreaming platform powered by Kiswe, is partnering with HYBE to livestream ‘BTS PERMISSION TO DANCE ON STAGE – LA’, the band’s first in-person concert since 2019. The 21st century pop icons will perform at SoFi Stadium in Inglewood, California on December 1-2. Audiences all over the world will be able to tune into […]
MeritB2B, the provider of B2B data, analytics and performance marketing solutions, announced the strategic acquisition of True Influence. The combination creates a powerful and unique B2B enterprise marketing technology solution, bringing together the data, analytics and performance marketing capabilities of MeritB2B with the intent-based, AI-driven ABM and demand generation capabilities of True Influence. “With the […]
eBay and Sneaker Con Digital have entered into a definitive agreement under which eBay has acquired Sneaker Con’s authentication business, a sneaker authenticator. The acquisition is an extension of the ongoing collaboration between eBay and Sneaker Con, which has been critical to powering eBay’s Authenticity Guarantee. The service, which eBay launched in October 2020, offers […]
Kuwait-based OptimizeApp, a platform that helps marketers intuitively launch, manage and track all their social media campaigns in one app, announced it has fully acquired Panda Media, a Kuwait-based online education company focused on entrepreneurs. The company’s new offering will provide local small and medium-sized enterprises (SMEs) and entrepreneurs with exclusive educational marketing courses and […]
With the advent of Google Ads, pay-per-click ads (PPC) are a simple way to show up on the search results page. Most businesses have a basic understanding of PPC advertising, although they may not know about how Google’s Quality Score can directly affect what happens with them. Actual SEO Media,which helps clients expand their online […]
