8 minutes agoWith Vibe, advertisers can launch and manage streaming TV campaigns from Claude, ChatGPT, a terminal, or their own applications, all against the same account.
9 minutes agoThe new product by Marvin captures in-the-moment feedback inside products and websites and connects it with a company’s existing customer knowledge.
9 minutes agoBuilt in partnership with LiveRamp, the solution gives advertisers a single, deduplicated view of incremental sales impact across channels, including Meta.
23 hours agoThe 2026 World Cup produced a record surge in sports betting acquisition spending — and, according to TrafficGuard's data, a significant share of it may never have reached a genuinely new customer.
4 days agoNova briefs salespeople before meetings, records and transcribes calls, and drafts CRM updates afterwards to reduce admin work and keep deal data current.
4 days agoVisual Search Ads support lower-funnel objectives and are compatible with Pinterest Performance+, Pinterest’s AI-powered performance advertising suite.
4 days agoMagnite Orchestration standardises supply-side intelligence across streaming, linear TV, audio and display, creating a neutral activation layer for agents.
4 days agoRoku is bringing its TV data into Blu, expanding the platform's ability to connect viewing insights with cross-channel planning, activation and optimisation.
4 days agoWith these new capabilities, FreeWheel is helping move programmatic CTV beyond scale alone and toward a more transparent, quality-informed marketplace.
