13 hours agoThe latest report finds shopping app sessions up 15% globally, with North America and Singapore leading growth as paid acquisition takes a larger share of the media mix.
14 hours agoThe partnership enables Universal Ads to unify operational and revenue data across systems for optimal data aggregation, activation, and decision-making.
14 hours agoPipeline360 expanded its managed Ads360 solution with CTV, paid social, account-based advertising, and site signals, all managed end-to-end with no new platforms to learn.
14 hours agoThe Optimove MCP lets marketers prompt Optimove from the AI tools they already use, while the platform handles execution and governance is fully preserved.
14 hours agoCreator-First AEO puts creators at the centre of how brands win in AI search, turning trusted creator experiences, recommendations, and content into signals.
2 days agoThe collaboration brings AI agents into internal workflows to increase operational efficiency and support Sabio's broader agentic AI strategy.
2 days agoThe partnership brings independent verification to Big Happy's DOOH campaigns, giving advertisers the same accountability they expect from digital and mobile advertising.