7 hours agoThe new integration makes Wunderkind's premium publisher inventory directly available to Amazon DSP and APS TAM and Unified Ad Marketplace (UAM) bidders.
7 hours agoCapChat lets anyone ask questions about event, meeting, engagement and revenue data in plain language, with answers verified against live records.
7 hours agoAs AI accelerates marketing decisions, Sarah Maina of AppsFlyer explains why trusted measurement, reliable data and human oversight will determine whether that speed translates into sustainable business growth.
a day agoThe report findings reveal where marketers are willing to let AI recommend, prepare, optimise and act, and where human oversight remains essential.
a day agoThe Liferay and MarketFully combination enables enterprises to launch multilingual, culturally adapted, and search-optimised experiences in every market.
a day agoPlanner Assistant gives planners instant, natural-language answers and visualisations across their event data, and the ability to take direct action on what they find.
2 days agoEvery system can report success, and the customer still doesn't get help. Why CX leaders need to test the full journey, not just each platform's uptime.