less than a minute agoSmartly Synapse creates a continuous performance loop where marketer intent, business context, campaign activity and outcomes continuously inform one another.
less than a minute agoAI-Recommended Leads is purpose-built for on-platform 6sense advertising campaigns, where role alignment and buying relevance are already defined.
20 hours agoZeotap’s Emma Currie and Shravan Maheshwaran explain why enterprise customer data challenges are rarely about volume and often about usability, identity resolution and the ability to activate data at speed.
23 hours agoThe launch advances Yahoo DSP’s AI strategy, enabling advertisers to bring their own AI, use Yahoo DSP’s native agents, or combine both in an ecosystem.
23 hours agoThe Teads CTV Ensemble provides a single global access point for high-attention formats and measurable results – from brand storytelling to bottom-line performance.
23 hours agoThe format makes audiences active on Facebook, Instagram, X, and other social feeds available within the PropellerAds platform, with supply aggregated through its partners.
23 hours agoNIQ Cadence brings data and intelligence into one continuous environment, moving marketers off fragmented reports and onto a single system.