With one in four calls going unanswered, AI voice agents are stepping in to close the gap. Alex Hunsucker, CPO at LocaliQ, and Emiliano Tomasoni, CMO at Wildix, discuss how AI voice agents are transforming marketing by converting missed calls into meaningful conversations and insights.
As agencies navigate the intersection of technology and creativity, AI is emerging as the new creative backbone. Daniel Martins of GALERIA.ag and Raul Braga of Adobe share how AI-driven workflows can scale campaigns without sacrificing originality.
How brick-and-mortar stores use acquisitions to stay ahead in the digital age.
In the new Martech for 2024 report, Scott Brinker, Editor of the chiefmartec blog and Frans Riemersma, Founder of MartechTribe, explore various themes, such as consolidation, dynamics of the "long tail" associated with small martech products, and composability.
