Treasure Data

AI Marketing Cloud is built natively on Treasure Data’s Intelligent CDP and powered by AI agents to deliver real-time personalisation and cross-channel orchestration at scale

Michele Nieberding, Director of Product Marketing for AI at Treasure Data, explains how LLMs are transforming marketing from segmentation to true individualisation, enabling teams to make faster, more contextual, and more confident decisions.

The expanded ecosystem helps organisations to deploy AI agents that drive real-time personalisation, marketing automation, and CX optimisation, using customer data from the Treasure Data Diamond Record.

With the Treasure Data MCP Server, teams can query parent segments and segments, explore tables, and analyse data using natural language, making data insights more accessible.

Expansion of the SCA will help enterprises gain knowledge and insights about their customers through Treasure Data’s customer data cloud Treasure Data, an enterprise customer data platform (CDP) provider, announced a multi-year strategic collaboration agreement (SCA) with Amazon Web Services, Inc. (AWS) to help companies accelerate digital transformation journeys and deliver omnichannel connected customer experiences. […]

Users can set up Momentum Approvals to automate the approval process using a no-code builder, whether simple discount approvals, requesting contract exceptions, or building processes for complicated deal desk motions. Momentum has launched Momentum Approvals with integrations to Salesforce quotes and Salesforce CPQ to streamline approval processes by reaching the correct approvers directly in Slack […]

Customer Data Cloud manages data privacy and consent preferences in a unified customer data record within one platform. Treasure Data, an enterprise customer data platform (CDP) provider, introduced Customer Data Cloud, an integrated suite of cloud-based customer data platform solutions. “As consumers, we have all experienced disconnected brand experiences. We don’t care which department, team, […]

Customers’ and consumers' data are consolidated and integrated into a single data source using customer data platforms (CDPs). Which one is the most suitable for your organisation?

Treasure Data, an enterprise customer data platform (CDP), announced a strategic partnership with Sinch, a cloud communications and mobile customer engagement platform, to provide more personalised and engaged conversations with customers across different channels. The partnership focuses on addressing the needs of businesses to more effectively engage their customers through mobile channels using real-time profiles. […]

Treasure Data announced the introduction of Treasure Data Journey Orchestration, a new, omnichannel-first solution enabling marketers and customer experience (CX) managers to create relevant, high-converting customer experiences at scale that cut across channels, campaigns and business units. Transforming customer journey orchestration with the intelligence of its enterprise-wide smart customer data platform (CDP), Treasure Data makes […]