Tatari

Tatari Max places every impression where it is most likely to perform, powered by the most comprehensive performance dataset in television.

Ad buyers have easy access to Experian’s Living Unit Identifier (LUID) to better leverage the power of targeted TV advertising and assess performance. Tatari, a platform for buying and measuring advertising across both linear and streaming TV, announced the integration of Experian’s marketing data into the Tatari platform. With access to Experian’s audience ecosystem, which […]