snowflake

Composable AI Decisioning is built on causal measurement, runs directly on the data cloud, and compounds learning over time, without copying data or locking teams into specific channels.

Unlike general-purpose AI agents, Project SnowWork is built on a single enterprise-wide source of truth with governed metrics, shared business definitions, cross-cloud interoperability, and built-in security and auditability.

Joint customers will be able to set up their Gong Insights instances without code. 

LiveRamp will allow joint customers to easily activate hundreds of marketing and media destinations directly from Snowflake. LiveRamp announced that it has expanded its partnership with Snowflake, the data cloud company, to upgrade its product capabilities built natively on Snowflake and increase data connectivity for next-generation, post-cookie marketing in the cloud.  By building LiveRamp’s data […]

Using Acxiom’s new offering, companies can control which data comes in, how it’s linked to other data, and grant permission on how it’s used. Acxiom, a customer intelligence company, has launched a public, cloud-based data clean room built with Snowflake, the data cloud company. This offering allows users to share data with partners and platforms […]

Acquia CDP supports composable data strategies with expanded integrations and more ways to access analytics and insights Acquia, the open digital experience company, introduced enhancements to its customer data platform (CDP) that deepen support for enterprise marketing teams. The new capabilities expand how marketers and data scientists can work with information managed by Acquia CDP […]

ChurnZero and Snowflake give users more insight to keep customer accounts healthy, with no developer resources required on the user’s part. ChurnZero has integrated its customer success platform with Snowflake’s Data Cloud allowing users to sync data from Snowflake directly into their ChurnZero dashboards, giving them a single source of information on accounts, contacts, events, […]

Advanced advertising company OpenAP has formed a strategic partnership with data cloud company Snowflake to create a clean room facility in which TV networks, advertisers and media buyers can share data in order to better target and measure campaigns. The OpenAP Data Hub is being developed in stages with an initial rollout set for the […]

Prefect Technologies, Inc., the company behind the open-source data workflow automation platform Prefect, announced a partnership with Snowflake, the Data Cloud company. Prefect enables Snowflake customers to automatically populate, extract, and analyse data on top of Snowflake more easily and reliably for faster time to insight. Prefect’s dataflow automation platform enables data teams to build, […]

Hightouch, a data activation solutions provider, has acquired Workbase, a workflow automation startup that helps revenue operations teams build workflows on top of data warehouses like Snowflake. “The Workbase team designed a way for groups like revenue operations to activate their data warehouse for specific business use cases like product-led sales,” said Tejas Manohar, co-founder […]