Shimona Mehta

Shopify has announced a new piece of software for its platform specifically for B2B merchants. The new platform is available to Shopify Plus merchants directly in the Shopify admin, which is the same back office used to manage DTC stores. This will make it easier for merchants to access Shopify’s powerful customisation features and manage […]

Shopify has partnered with social media platform Twitter to launch Twitter Shopping as a social commerce strategy. The Canadian ecommerce giant has become Twitter’s first commerce partner as they launch the Twitter Shopping capability. Twitter Shopping will be broken down into two modules; Shop Spotlight and Twitter Shops. Spotlight will allow merchants to showcase up […]