
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Vendasta Acquires MatchCraft To Help SMBs Build Awareness, Loyalty
Marketing technology platform Vendasta announced the acquisition of MatchCraft from Advance Local. MatchCraft is a global software company specialising in search, display, and social media advertising solutions for digital marketing agencies and resellers who serve small- and medium-sized businesses (SMBs) at scale. Bringing MatchCraft’s technology—including its flagship AdVantage platform—together with Vendasta’s end-to-end platform will extend […]